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Plumbing student working in pipes in the workshop - how to respond to negative reviews
08 March

How To Reply To Negative Reviews

  • Posted by Catherine Connolly
  • Categories Small Business Guide, Tradesperson Guide

While no one wants to hear that they or their company have been anything but superb, it’s simply not possible all the time. Customer complaints and negative reviews happen, but that doesn’t have to be a bad thing. If a …

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online advertising - plumbing students working with copper pipe
03 February

The Basics Of Paid and Online Advertising

  • Posted by Catherine Connolly
  • Categories Trade News

In the past, the best way to get your business in front of thousands of people would be with some good old fashioned advertising in the paper. Remember the Yellow Pages Or for those with deeper pockets, a billboard? Since …

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Nice & Local - Online Presence
27 January

Boost Business With An Online Presence: Nice & Local

  • Posted by Catherine Connolly
  • Categories Nice & Local, Tradesperson Guide

Whatever industry you work in, if you’re working on a self-employed or sub-contract basis, an online presence is a must. 97% of consumers search online to find local businesses (Source: seoexpert). If you’re not online, you’re missing out on a …

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Trade Directories - Gas Engineer working on gas cooker
20 January

Trade Directories, Are They Worth Using?

  • Posted by Catherine Connolly
  • Categories Tradesperson Guide

The world is ever-changing and it’s important to stay on top of it all. As technology progresses and new trends come about, businesses need to stay up-to-date in order to stay relevant. As more people opt to use the internet, …

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Brand Elements - Options Skills mug on gas work bench
02 December

Important Elements Of Any Brand or Business

  • Posted by Catherine Connolly
  • Categories Small Business Guide

Brand identity is much more than a company name and logo. While important, they are just part of your overall brand and aren’t the only things to consider. As a business owner, there are several elements you should be making the …

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How To Attract Customers - Construction work at desk
21 October

10 Ways Tradespeople Can Attract Customers

  • Posted by Catherine Connolly
  • Categories Small Business Guide, Tradesperson Guide

Looking for ways to attract customers? Whatever industry you’re in, attracting new customers should be a priority. Particularly if you’re a small business or work on a self-employed basis. Though you may already have a loyal customer base, you mustn’t get …

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social media
04 March

Why Using Social Media Is Good For Business

  • Posted by Catherine Connolly
  • Categories Small Business Guide

As a business owner, you’ve probably already considered using social media for promotional purposes. With Facebook, Instagram, Twitter and LinkedIn being used by people and businesses alike, there are several ways in which you can promote your business. There are …

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Van Branding
26 November

Van Branding For Tradespeople

  • Posted by Catherine Connolly
  • Categories Tradesperson Guide

Van branding can cost just a few hundred pounds, if not less, and has the ability to boost business by a huge amount. When you have your own business, it’s vital to understand the importance of marketing. However, it’s estimated that half …

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Branded Merchandise
05 November

Using Branded Merchandise To Promote Your Business

  • Posted by Catherine Connolly
  • Categories Small Business Guide

When it comes to having your own business, naturally you want it to be as successful as possible. Getting your name out there isn’t always the easiest thing to do, but there are several different marketing strategies you can use, …

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market yourself as a gas engineer
12 September

10 Ways To Market Yourself As A Gas Engineer  

  • Posted by Options Skills Team
  • Categories Small Business Guide, Tradesperson Guide

Whether you’ve recently trained as a gas engineer or you’re thinking about changing careers, something may find daunting is how to market yourself successfully enough to make your new business venture work. Here at Options Skills, we know what a …

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LATEST NEWS & UPDATES

  • Find Employment With British Gas & Options Skills April 9, 2021
  • Tradespeople Share Their Customer Horror Stories March 29, 2021
  • Will Electric Boilers Replace Gas Boilers? | Going Green March 22, 2021
  • How To Pursue A Career In The Electrical Trade March 19, 2021

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